Saturday, November 24, 2012

Eye Candy Holiday Merchandising

Santa's elf was up early this morning.  I was so excited to pull together my vision for our holiday merchandising and decor at the optical.  The theme is "How Sweet It Is" and boy oh boy, it turned out "sweet"!

I chose to bring together a color scheme based on reds, pinks, lime greens, and kelly greens.  It is fun, bright, and whimsical.  Let me share a few of my favorite highlights from this sweet candy land:

1.  Peppermint Paradise:  Using two chinet cardboard plates facing each other, I drew peppermints with red permanent marker.  Then, using iridescent cellophane and pink ribbon, I created a "wrapper" over the mints.  For the lollipops, I used wooden dowels to create a lollipop stick effect.  These giant peppermints and peppermint lollipops now hang from the ceiling and adorn the doors in the shop.

2.  Funky Nutcrackers:  Lime green spray paint makes a modern statement for these fun nutcrackers.  It was a little bit of an experiment, but they turned out really fun and funky!

3.  Candy in glass jars:  It took a little bit of sorting, but color appropriate gum balls are perfect in this glass jar.  Large lollipops from a candy store and giant peppermint sticks bring the pinks and reds into the scheme!

4.  Sparkle and Shine:  decorative shiny grass (with little kids coming through, we may regret this one) and white/clear marbles give a bright backdrop to the colorful frame lines we featured.  The iridescent candy wrappers on the peppermints also bring in some sparkle and shine to the look.

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